Episode 36
Science Content Marketing
Dr. Justine Dees
As the Founder of Joyful Microbe, Dr. Justine Dees knows all about science communication, and science content marketing!

Visit Justine’s website: https://justinedees.com/
Follow Justine on Twitter: https://twitter.com/justineldees
Follow Justine on Instagram: https://www.instagram.com/justineldees/
Follow Joyful Microbe on Twitter: https://twitter.com/joyfulmicrobe
Visit Joyful Microbe on the web: https://joyfulmicrobe.com/
Check out the Joyful Microbe podcast: https://joyfulmicrobe.com/category/podcast-episodes/
Topics and Timestamps
- Who is Dr. Justine Dees? (0:01:05)
- Writing for life sciences companies AND the public! (0:07:28)
- Learning how to do science writing (0:08:29)
- Marketing what you write (0:13:12)
- Influencing other scientists to learn marketing (0:15:28)
- What can be improved in science communication? (0:17:40)
- Scicomm on Twitter (0:20:15)
- What kind of content would Justine love to write about? (0:22:30)
- The Joyful Microbe Podcast (0:25:10)
- Is there a safe way to grow bacteria at home? (0:28:10)
- Does Justine miss the hands-on science work? (0:31:25)
- The science community on Twitter (0:37:09)
- What is a ‘Winogradsky column’? (0:38:20)
- Travel destinations for microbe lovers! (0:46:20)
- Communicating with fans (0:47:53)
- Discussing the Joyful Microbe podcast (0:49:30)
- A day in the life of a content writer (0:51:36)
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